Thursday, 8 December 2016

Short Film Title

Seeming as I have decided on my Production Company Name I thought it was a good time to decide on my Short Film Title because that wall I will be able to chose a well-suited font that I can then possibly use for the production company name font or one that matches to get it a slight theme.
I brainstormed some ideas and then picked my three favourites:
  • Θάνατος
  • Don't Be Fooled
  • Look Closer
Θάνατος  is the greek word for 'Death', this is already the word I plan to have be spelled out on the Ouija board and I was thinking and I decided that if I was to pick this title it would help link into the storyline and people would eaily recognise it, I found that this is something done commonly in things such as TV shows and music videos where the title is mentioned within the duration of the show/video/film and it's known to be an audeince pleasure. It also has an interesting aspect to it as it's in another language so people might not understand what it is but almost know what it represents, adding to the mysterious effect that is conventional of a horror film.
For both 'Don't Be Fooled' and 'Look Closer' I came up with for similar reasons. These titles almost act as a warning that the audience would hopefully go and watch the short film with them in mind and wondering what does this mean and actually end up paying more attention to see the connection between the storyline and the title and another thing is it linking to the storyline as neither the audience or the character actually know that the antagonist is the female until the end so it connotes to the audience to watch out for something without giving anything away and almost a "everything is not as it seems" sort of thing.
 
I conducted a small amount of audience research where I asked 30 people in my target audience which Title they preferred and I collected this in a tally chart.
After explaining a brief of my storyline to them without giving too much away but enough detail I found that Θάνατος was the most popular. Some people said that it was interesting and cool, the link between that word and the storyline with the whole greek myth links is also really clever to involve. 

I think my next step it to take the title Θάνατος and try out some different fonts with it to see which one suits it the best and which don't, to then hopefully come to a final decision.  

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