This is the film productions name and effectively their ident. The ident itself doesn't have any music or sound effects to it but just a fade in and fade out transition, sometimes special effects aren't needed as a simple ident can add a sinister vibe to the production before it even starts, just like how Defiant Images did with their white text on the black background, sometimes having too much involved in an ident and take the effect away from the beginning mood of a production but also if it's too long the audience will get bored before it's even begun.
Usually an establishing shot would be used to show the location however, in this short film a medium shot of the house is used to show it which works just as well, the audience can also see some of the sky in the right side of the frame connoting that it's late in the evening as it's slightly dark and the house front lights are on, this time of day is typical for a film in the horror genre, a lot of films use this time of day to set the environment and tone for their film. Another thing is, the house itself seems modern and well locked after which is unusual for a locaiton in a horror film as usually they take place in urban environments or abandoned locations.
The previous shots fades to black and then the camera slowly pans to the left, as though it is through someone else's eyes as they peer around the corner, revealing the small child innocently watching TV which is the main sort of flick as it flickers on and off. Children are often used in horror films to show the innocence but can also be used to make the audience uncomfortable. You can hear the faint noise of the TV but no soundtrack. The child's costume is almost a stereotypical cute, child outfit; with the pig tails, the dungarees, yet again emphasising the innocence and normality of this child.
The red balloon against the beige/white corridor makes it stand out and making it the main focal point for the audience. Not only that, it makes the balloon seem out of place as though without the audience having to be told they know the balloon shouldn't be there adding tension within the audience. A balloon itself usually represents fun and celebration and for it to be put in a suspenseful scene it makes the audience uncomfortable. During this shot, as the child gets closer to the balloon a series of violins begins to play getting slowly louder; this is symphonic sound, sound performed by an Orchestra where as we get further into the scene more string instruments join in.
The couple of violins from the previous few shots instantly picked up to a higher, faster pitch which is a convention within horror films, to have an extreme but intentional change in the pitch to shock the audience which goes well with this shot especially as a dismantled barbie isn't the usual weight for a balloon. The shot also has a depth of field meaning the background is out of focus and the barbie doll is the main focus showing it's importance to the audience but also so that the audience can't look at anything else.
No matter what's happening in the horror film there's always a self closing door or creaking floor board. Here we have a POV shot of the little girl looking up at a door slowly closing, having a POV shot can make the film feel more personal to the audience and make them feel apart of it. All the violins have gone quite and all you can hear is the door; this creates a calming aura around the shot calming the audience down. With the door being in the back of the shot the audience would have to focus on it harder which then leads them up to the next shot which has a shock.
Because the audience would be more relaxed and focusing hard on the previous shot having this shot following would make the audience jump even more. Yet again they use the extreme change in pitch but also a sudden burst of violins and cellos to shock the audience out of their calm and relaxed mood. Also, the placing of the door from the previous shot and the hand in the next one are in the same column (using the rule of thirds) and is where the audience would be most focused on, meaning they can't miss it. With using the young child to begin with would make the audience uncomfortable as no one wants to see a child get injured or be in danger but for the audience to now be aware that there is something or someone in the house with her will add to the tension and suspense, especially with have the hand with long finger nails and dirty hands almost like a stereotypically witches hand, who are also known to be evil.
The shot before this one you see the same hand that touched the girl hair but it scrapped against the kitchen counter and then dissapeared around the corner. Here we see a reaction shot without having to actually see the girls face, she stops walking towards the kitchen and the music picks up, a mixture of strings and windpipe instruments. By doing this is connotes something is going to happen and then as the girl starts to walk towards the kitchen again the instruments get slightly faster creating suspense and tension, having the audience on the edge of their seats but also creating one of those typical horror film scenes where the audience shout at the screen "don't go in there" it draws the audience in to what's happening and they continue watching to see what happens next.
This shot is a birdseye view of the little girl walking into the kitchen towards whatever or whoever is behind the counter who is slightly in the frame, by having them only slighlty in the frame it lets the audience know they're present without having to give their identity away which is actually a popular thing to do in horror films. By having the shot birdseye view it makes the audience feel almost superior to both the child and the thing behind the counter as they can see where both are and how close they are to each other whereas, within the scene the characters don't know this, this can also highten the audiences mood from before of the "don't go in there" cliche. Another thing is the balloons ther girl is holding, red and blue are typical, popular colours for balloon however, black is not and seeming as it was the last balloon it could connote how the scene gets darker in a sense of what's going to happen as she gets closer and closer to the kitchen. Also, as it cuts to this shot all harmonies from the soundtrack stopped and it was just a continuious low pitched windpipe instrument accompanied by the shuffling created by whatever is behind the counter, adding to the already large amount of tension and suspense.
Ths shot above was followed by the little girl smiling and then by this one where he rolls the ball over to her, I have seen this shot used in a few films and TV series before such as Amerian Horror Story: Murder House which was used in a similar context. By the man doing this is connotes that he could be scared or hesistate to go close to the little girl as though he's scared of her and is trying to gain her friendship or impress her through this magic trick but also, with having the shot of little girl smiling shows that she's not scared of him which is the complete opposite of what you'd expect from something like this, this would cause mixed emotions within the audience as they second guess themself on the situation but it also makes them draw in closer to the film as they want to know who this person really is.
In the scene leading up to this shot the man puts up his hand as though he's going to do another magic trick and then you see him wipe what looks like bloody on his forehead. the previous shots lead the audience into a false sense of security as the production had them second guessing themselves. The soundtrack leading up to this shot get's higher with each loop until he actually wipes the blood on himself where more instruments joined in, this added tension and mystry to the scene as it connoting to the audience that something was going to happen and would have them on the edge of their seats, also adding to the mystry side of things is where did the blood come from, who's is it? The shot itself created a 'gasp' moment for the audience as they learnt that they were right to begin with but then it also confirms that this child is possibly and most likely in danger, making them hate this character for even the possibilitg that they would hurt or firghten this child. Yet again this shot is breaking the fourth wall by looking directly at the camera, giving the effect that he is looking directly at the audience almost taunting them as he wipes the blood on his face which does at tension to the shot but also makes the audience uncomfortable and possibly annoyed, maybe even frightened themselves.
The man makes out as though he's going to do a third magic trick except this time the audiences mood won't be as relaxed as it was before and they'll expect soemthing bad. In the first shot the man reveals a women that was hidden behind him, from his hand gestures and expression it connotes that he looks impressed with himself and happy to show off this women who we can see from the her pale skin and the bloody stained, plastic sheet that she's wrapped in, she isn't in fit condition. His hand gestures are positioned in a 'ta da' way which is then backed up by the man himself making a very high pitched ta da, this is the only sound you can hear as any non-diegetic has faded off, making the scene nervously quite. As the man moved and turned to reveal the women the camera focus rolled so that the depth of field changed without having to cut away, by doing this it emphasised the women menaing the audience would follow the focus of the camera and instantly see the women providing them with shock and confusion. The second shot shows a close-up of the womens face, just by looking at her the audience will know that this women is either dead or dying as she's not moving, her fake is extremely pale, she had faint but visible black rings around her eyes, her lips are also very pale. In this shot you can slightly hear the very creepy and evil laugh from the man which is layered over lovw pitched windpipe instruments slowly building up, as the instruments build up the women took a slow breath in and then as it dropped lightly she exhaled and then didn't do it again, by having her breathing to match the sountrack can also be an audience pleasure and shots matched with the soundtrack is also found to look better and be more effective but also showing her breathing connotes to the audience that this was her last breath and from the little girls reaction it's revealed to the audience that she knew this person and could suggest that this is her mother yet again making the audience feel uncomfortable that a small child is in this situation.
When the man first put blood on himself I said it could raised the question to the audience of "who's blood is that?" and as if to answer their question there is this scene which at first I didn't notice until I watched it through again which also adds the the effect/message it has. In the puddle of bloody the man is about to wipe his hand through is the reflection of the women connoting that it's her blood, backing up she's dying or dead, he then wipes his hand through it and you can no longer see her reflection which also connotes that he has a message of how easily he can just wipe someones life away, this isn't something the audience would instantly think about but they would be more worried about the little girl and what this man is doing as he is now clearly the antagonist. Also, in the right side of the frame what I think is his knee and leg, you can see a dirt, ragid strings of cloth that's out of focus however you can still see what it is, up til now we're oly seen the top half of the man and now we see that the man is wearing clothing but it's not the traditional clothing of trousers and and t-shirt yet again connoting that he is not an average person at all.
In this shot the man is breaking the fourth wall again with the audience which is a continious thing within this production yet only the man does it. The man has finished wiping the blood on his face and the one one his mouth is edged up in the form of a smile which refers back to the productions name "The Smiling Man." Also, the way he has applied the blood is the same style as a clowns which is an iconic character to be used in horror films as they are a very popular fear but also just like the balloons and the magic tricks; something you'd find at a child's birthday party which connotes a certain theme throughout this production. And unlike before the women was hidden behind the man whereas now she is out of focus but visible in the background.
This shot is similar to one that was done previously however, this time you have the man's hand reached out towards the child in a 'shushed' gesture. As the man reaches out towards the child this would cause the audience to be on the edge of their seats as it connotes that the child is in danger however, when he changes his hand into the shush gesture, even though it's very creepy and scary it connotes that the man isn't going to hurt the child but instead want them to keep quite about what he's showed her as though just like before where it seemed as though he was trying to impress her and gain her friendship is connotes that maybe somehow in his mind he thinks that by showing her all of this they will keep this secret begin them just like friends would which also connotes that this has a psychological theme and sub-genre to it. The next shot is another one that breaks the fourth wall where it's an extreme close-up/POV shot of his eyes with the finger shushing the little girl. You can see that's it's a POV shot as the camera is shakey connoting it wa sa handheld shot but also this would make the audience feel apart of this and conenct with the young girl and put themselves in her shoes. As the shot begins to fade to black the man goes out of focus and the depth of field becomes extremely shallow so that just before the screen cuts to black you can see the finger of the man on the screen also like a shadow, this shifts the audiences focus from the eye of the man to his finger as if to remind them also to keep what they'd seen a secret.
As the previous shot fades to black it acts as a transition to the title sequences which flows really well and wouldn't break the focus of the audience, the violins and string instruments from the previous scene also continue onto the title sequences "The Smiling Man." The title sequence is similar to their ident where they have the simple white text on a black background which can also be a good thing as the audience doesn't have too much to look at so they can easily see title. The shots following were the credits with the same white text and a black background but this time in a more coporate, blocky font then the title sequences which had more of a grunge effect, suiting the production.